25th Aug 2025

SPONSORED FEATURES

Invest 200 X Worth 800 = MBS

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At Pop.Tree Group, we believe brands thrive when people connect, and people connect through powerful stories, engaging experiences, and meaningful visibility. Our Sponsored Features service sits at the heart of this belief, helping brands, talents, and businesses gain recognition, build credibility, and achieve measurable growth by embedding them into culturally relevant narratives.

 

Step 1

We don’t just promote your brand; we immerse ourselves in your culture to make your narrative relatable and memorable. For fintech, lifestyle, tech, FMCG, or e-commerce brands, this step aligns our Sponsored Features strategy with your unique positioning.

Step 2

We craft editorials, blog features, video stories, media buying and sponsored posts that humanize your brand and speak directly to your audience. These stories are placed on:

  • Triple Platinum Views: our content hub.
  • Social Platforms: Instagram, LinkedIn, X, TikTok, and more.
  • Partner Media Outlets: ensuring wider reach and cultural relevance.

Step 3

Our advertising strategy ensures your brand achieves multi-channel amplification.

  • Targeted Digital Ads: optimized for your audience.
  • Engagement-driven Campaigns: focusing on reach, clicks, and conversions.
  • Retargeting Tactics: to keep your brand top-of-mind.

Step 4

With Sponsored Features, we also provide PR support to establish authority and credibility:

  • Billboard & Press placements in relevant industry publications.
  • Rally, Activation, Podcast features and interviews.
  • Brand Ambassador content to position your brand as an industry voice.

Step 5

Unlike generic campaigns, we measure everything:

  • Impressions & Engagement: audience reach and response.
  • Conversion Metrics: leads, downloads, inquiries, or sign-ups.
  • Earned Media Value: what your visibility is worth.
  • Brand Sentiment: audience perception and trust levels.

 

The Numbers Behind

  • 65% of consumers trust sponsored content over traditional ads (Source: HubSpot).
  • Brands using content-driven campaigns see 3× more engagement and 6× higher conversions (Source: Demand Metric).
  • With fintech specifically, 81% of consumers adopt products they’ve read about in sponsored features (Source: Insider Intelligence, 2025).

 

Your story deserves to be seen, felt, and remembered. Whether you’re a fintech, e-commerce, FMCG, or public sector, Pop.Tree Group’s Sponsored Features elevate your visibility and convert awareness into real business growth.

 

Contact us via: partnership@tabeautypoptree.com

Visit: www.tabeautypoptree.com

Convener - Founder/CEO

Built in Africa

A Pro-Station of Creativity

Plot 22, Victorious Estate, Babs Ayorinde, Lagos, Nigeria.

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